4th February 2021

In the News: CBS Sports Rolls Out New Super Bowl Graphics

Using real-time camera tracking and innovative AR graphics, Tampa’s Super Bowl LV was one for the ages. With a MovieBird telescopic crane outfitted with an Ncam camera tracking solution, CBS was able to generate real-time augmented reality graphics for both the pregame show and the game itself.

“Producing the Super Bowl in a pandemic is different than producing a Super Bowl in normal circumstances,” said CBS Sports Chairman Sean McManus. “There are a lot of challenges but we met them all season long, and we’re going to meet them at the Super Bowl.”

Read more in TV News Check, NewscastStudio and NewscastStudio.

The camera lens was outfitted with an Ncam tracking sensor, which allows CBS to generate augmented reality graphics that can be used in the pregame show as well as the game itself.

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